Botany Pond
Botany Pond, a beloved natural landmark, is undergoing significant repairs and enhancements from October 2022 to October 2023. During this period, the pond area will be fenced off to facilitate the construction work. To address public questions and concerns regarding the temporary fencing and to provide insight into the project's goals, the client decided to install informational boards at the construction site. The chosen design approach is "peek-through," offering the public a glimpse of the wildlife and improvements that will be preserved and reintroduced to the pond after the necessary repairs.
Client
University of Chicago Creative
Scope
Typography
Photography
Year
2023
Objective:
The primary objective of this project was to create visually engaging and informative "peek-through" boards that would both inform and inspire the public. The boards needed to convey the significance of the pond restoration, highlight the wildlife to be preserved, and provide a sense of anticipation for the improvements.
Informational Peek-Through Board:
"Restoring Botany Pond":
Introduction: An overview of the restoration project and its timeline.
"Preserving Wildlife":
Visual: A peek-through window revealing a portion of the pond area to give viewers a glimpse of the wildlife.
"What's to Come":
Future Vision: A description of the enhancements and improvements planned for Botany Pond.
Outcome:
The "Botany Pond Restoration: Informational Peek-Through Boards" successfully addressed public questions and concerns while generating excitement and anticipation for the pond's future. By providing informative content and a visual peek into the project's goals, these boards fostered a sense of community involvement and appreciation for the restoration efforts.
Key Visual Elements:
"Peek-through" windows to provide a glimpse of the future.
Engaging imagery about native wildlife and planned enhancements.
These informational boards served as both educational tools and sources of inspiration, uniting the community in support of the pond's restoration and the cohabitation of people, dogs, and wildlife in this cherished natural space.