90 Years of
International House

International House, an institution that fosters a global community of students and scholars, reached a significant milestone with its 90th Anniversary. To mark this special occasion and engage a diverse audience including alumni, students, partners, and the public, Ihouse requested a series of animated GIFs. These GIFs would be used on their website and social media platforms to showcase the 90th-anniversary mark, highlight their history, and promote their website.

Client
The University of Chicago International House

Scope
Motion Graphics
GIFS

Year
2022

Objective:

The primary objective of this project was to create a series of animated GIFs that would captivate and inform viewers about International House's 90th Anniversary celebration. The GIFs needed to be visually appealing, informative, and suitable for sharing on digital platforms.

Animated GIF Series:

  1. 90th Anniversary Mark:

    • A GIF featuring the 90th-anniversary mark, dynamically transitioning and sparkling to draw attention.

  2. Website Promotion:

    • An animated GIF showcasing the International House website.

    • Text overlays inviting viewers to explore the website for anniversary-related content.

  3. Historical Journey:

    • A series of animated GIFs taking viewers on a visual journey through International House's history.

Outcome:

The "International House 90th Anniversary Celebration: Animated GIF Series" successfully created a visually engaging and informative campaign to celebrate this significant milestone. The GIFs were strategically designed to attract attention, promote website engagement, and educate viewers about the history and significance of International House.

Key Visual Elements:

  • Dynamic animations and transitions to captivate viewers.

  • Sequenced GIFs for historical storytelling.

  • Countdown elements for event promotion.

These animated GIFs not only celebrated International House's 90th Anniversary but also encouraged participation and engagement from a broad and diverse audience, creating a sense of unity and celebration within the global community fostered by International House.

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